Business

Essays on pricing, freelancing, client relationships, value, and the practical realities of running an independent business.

  • When Chocolate Becomes Chocolate-Flavoured

    When Chocolate Becomes Chocolate-Flavoured

    When a familiar chocolate bar becomes chocolate-flavoured, a small change in wording raises bigger questions about transparency, consumer choice and trust.

  • The Full Stack

    The Full Stack

    As knowledge and execution get cheaper, value shifts toward responsibility: staying with the problem, verifying outcomes, and leaving clients more capable.

  • Knowing Which Screw to Turn

    Knowing Which Screw to Turn

    Why should taking longer mean earning more? Time, effort and value are different things, especially when experience makes difficult work look easy.

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